Brand, Packaging

AURA™ Optical Gas Imaging

The AURA Optical Gas Imaging (OGI) camera was created in partnership with Sherpa Design for ChampionX. The AURA camera is the best-in-class optical gas imaging camera. It's primary function is to detect methane in oil field operations. Methane detection is very important to energy companies, first, because it is harmful to the environment and second because there are stringent regulations and penalties for releasing methane into the atmosphere.

Our effort included naming, branding and collaboration on the product design of the AURA OGI camera.

Designed to Last

The triangular "A's" reference the angular geometry of the camera body. The yellow and black cerakote along with rugged design elements give the camera what it needs to stand the punishment of an oilfield operational environment with high temps, severe dust and rigorous use.

The cameras and technological capability are industry leading. These are also very expensive, so each one was delivered in custom AURA NANUK cases with bespoke foam inserts for batteries, tablets and necessary accessories.

Isn’t it time to arm your brand with a clear story and compelling design?

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