america patch on military doctor
Brand, Digital

MSOT

Medical Solutions of Texas is a Service Disabled Veteran Owned Business (SDVOSB) that acts as the bridge between medical supply companies and the Department of Defense and VA hospitals. They have the connections and experience to help private companies sell their medical suplies and solutions to the government.

MSOT's lacked a brand, identity and website that looked legitimate in the eyes of the medical community or the military end user. So, we developed a brand that was inspired by stenciled and angular military lettering and logistics shipping containers. The brand uses a color palette sampled from camoflauge and carries with it that tactical "we get it done" mentality.

operating surgeon
The Brand

The lettering is distinctive, simple and no nonsense.

msot interior sign
msot scrubs
branded travel mug
branded notebook
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color palettes
The Website

The MSOT website is a place for medical supply sales reps to understand how to sell to the government. Pages help the view understand how MSOT helps clarify a complex process. We featured "end users." The ultimate recipients of the medical care offered and featured them over the lifetime of military service from new recruits, to growing families all the way up to retired and aging combat veterans.

website on imac
website panels
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website timeline one
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website timeline three
website timeline one
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Responsive

Our websites are always designed and programmed with desktop, laptop, tablet and mobile experiences in mind.

website on iphone

Isn’t it time to arm your brand with a clear story and compelling design?