The Challenge
With only a vision, Crossmovement Legacy knew they wanted to raise awareness for LA's unhoused youth and their mental health, but the substance behind it didn't exist yet. We took this opportunity to make a difference, take the lead, and open Hearts & Minds.
Our Solution
Compelling Content Created In-house
We did the research to connect people to the story of those experiencing homelessness and mental health crises.
Story Driven Narrative
The site’s simple structure and story-driven narrative helps move people into action to support their community.
Inspiring Action for the Community
We vetted the LA organizations actually doing the work to build an impactful resource for those wanting to help.
Hearts & Minds is an online initiative by Crossmovement Legacy to raise awareness for the homelessness crisis in Los Angeles. Through the use of simple graphics and a streamlined story, we invite you to make a difference and open your Hearts & Minds. Visit the site >
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