Warner Music Group at the Pinnacle Building

    Five very distinct labels comprise Warner Music Group — each with its own identity. The exterior signage serves to identify and promote the group as a whole, while the unique character of each brand is expressed throughout the interior.

    On top of designing the signage for the tenant, we also were taksed with developing a signage wayfinding system for the entire Pinnacle property. This included exterior way-finding, interior door and evac signs, lobby directory and parking structure directional signage.

    pinn_wmg
    pinn_wmg_ext04
    wmg_ext03
    pinn_ext_stair_blade
    Pinnacle_directional_1
    pinnacle_walk_way
    wmg_int_lava
    wmg_int_atlantic
    elektra
    wmg_int_white
    pinn_int_02-3
    pinn_parking
    pinnacle_plaza_draw
    pinn_garage