RM Sports Consulting Brand
We developed a brand, several digital presentations and other branded collateral for RM Sports, a consulting agency for elite athletic teams. RM Sports prides itself in “Taking the guesswork out of high performance.” In order to do so they focus on: Training the trainers and coaching the coaches; Providing supplemental expertise; Measuring and facilitating competitive intelligence; Augmenting performance development with the sport sciences; and Teaching concrete techniques, skills and strategies.
Our challenge was to create a brand that felt at home in the competitive sports arena, that complemented the technical and detail-oriented consulting service, while speaking clearly to a wide audience. Our target demographic included NCAA Athletic Directors, NCAA coaches, and on down to the athletes themselves.